How I Made $1M In My Business In One Year (Proven Formula!)

In 2018, I made $243.22 in my first year of business.

Yep. That’s the number.

I still remember the gut-wrenching feeling of realizing that my “business” wasn’t actually a business—it was just a very time-consuming hobby. I was pouring in effort, showing up every day, and yet… barely making anything.

Fast forward to 2022, and I had just wrapped up my fifth year in business with over $1M in revenue.

So what changed?

I didn’t stumble on some overnight success hack. I didn’t magically go viral. I didn’t find some “secret” marketing trick.

I followed a proven strategy called The 5 Ones.

It’s simple, but it works—and I’m about to break it down for you.

How I Made $1M In My Business In One Year (Proven Formula!

The Power of One: How I Went from $243 to $1M

I spent way too long trying to serve everyone, sell everything, and be everywhere. And guess what? That’s exactly what kept me stuck.

But once I focused on ONE thing in each area of my business, everything changed.

1. 
   

2. ONE Target Market: I Stopped Trying to Help Everyone

In the beginning, I thought the key to success was serving more people. So I tried to help everyone—coaches, freelancers, corporate professionals, small businesses, side hustlers.

Big mistake.

Once I narrowed my focus to one audience—female entrepreneurs who wanted to scale—everything became easier.

• I became known as the expert for this audience.

• I understood their exact struggles and what they needed.

• My content started attracting the right people, which meant my sales got easier.

The more I nichified, the faster my income grew.

2. ONE Problem: I Became the Go-To Expert for ONE Thing

   
   

At first, I tried to solve every problem my audience had. Social media, branding, marketing, productivity, sales—you name it, I offered it.

Another big mistake.

The moment I focused on solving one core problem—helping female entrepreneurs generate consistent leads—my business took off.

• I became the person people turned to for lead generation.

• I refined my process over and over until it became foolproof

• My reputation skyrocketed—because people knew exactly what I did and why they needed me.

When you solve one big problem exceptionally well, you don’t have to convince people to work with you. They seek you out.

3. ONE System: I Mastered Instagram Instead of Trying to Be Everywhere

   
   

I used to believe that more platforms = more success.

So I tried to be active on Instagram, Facebook, YouTube, LinkedIn, Pinterest, and Twitter.

Guess what happened?

• I spread myself too thin.

• My efforts were scattered.

• I wasn’t seeing real traction anywhere.

So I cut everything except for Instagram—and I went all in on mastering that platform.

• I studied the algorithm and cracked the engagement code.

• I built a content system that attracted leads on autopilot.

• I optimized my DMs and stories to convert followers into clients.

By focusing on one system, I was able to perfect my strategy—turning Instagram into a lead-generation machine.

4. ONE Offer: I Stopped Selling 10 Things & Scaled ONE

   
   

In the past, I had way too many offers—1:1 coaching, digital products, mini-courses, memberships, VIP days… the list went on.

And you know what? It killed my revenue.

The moment I stopped selling everything and put my energy into one core offer, things changed fast.

• I refined my "Get Sh*t Done" program over and over.

• It became so good that people started raving about it

• It practically sold itself, leading to $1.2M in revenue.

The lesson? One scalable offer beats 10 small ones.

When you refine ONE great offer, it becomes your signature—the thing you’re known for. And that’s when growth happens.

5. ONE Year: The Hardest Part (But the Most Important One)

Here’s the truth: most people quit too soon.

I see it all the time—entrepreneurs jumping from one idea to the next, never sticking with something long enough to see real results.

But I committed to staying the course for an entire year.

• No switching offers.

• No jumping to a new strategy.

• No chasing shiny objects.

And that singular focus paid off—because by the end of the year, my revenue didn’t just increase… it exploded past 7-figures.

Looking Back… & What’s Next

When I look back, I realize that hitting $1M wasn’t about working harder.

It wasn’t about launching more offers or adding more marketing channels.

It was about focusing on LESS—and getting really, really good at it.

That’s why now, I’m launching my next big thing—The Scaleur School, How to start your online profitable business. Because let’s be honest—success isn’t just about revenue. It’s about building a business and life that actually fulfills you.

And if you’re looking for a quick way to add $3K/month to your income, I’ve created a $7 digital course that lays out my exact, repeatable process. A small investment for a big return.

The path to $1M is simpler than you think.

But you have to commit.

Are you in?